TOKYO’S CALLING

After Rio, FROM FUTURE is heading to Tokyo.

For Fall-Winter 2026, FROM FUTURE continues its journey, drawing inspiration from the unique energy of the Japanese capital. An electric city in constant motion, where neon lights, arcades, sushi bars and pop culture come together to create a vibrant and unexpected landscape.

Cashmere, the House’s signature fabric, meets cotton in a wardrobe filled with playful nods to the city: maneki-neko, sushi, graphic typography, and messages such as Tokyo’s Calling and From Paris to Tokyo bring a humorous twist to the imagery of everyday Japanese life.

Shot in the heart of Tokyo, the campaign captures this same energy across the city’s streets, subways and restaurants, and beneath its glowing lights.